Highlights
- Meta verified has launched its paid verification service, Meta Verified, in Saudi Arabia and the United Arab Emirates (UAE).
- The service provides users with enhanced account support, including the coveted blue check, exclusive features, and increased visibility on Facebook and Instagram.
- Subscription to Meta Verified costs $14.99 in Saudi Arabia and $12.80 in the UAE.
- Eligibility criteria for sign-up include meeting activity requirements, being 18 years or older, and providing a government ID matching account information on Facebook and Instagram.
- This move aims to create a new revenue channel for Meta, which previously offered verification services for free on most of its platforms.
- Meta Verified was initially launched in the US, the UK, Australia, and New Zealand in February and has now expanded to the Middle East as part of its global rollout.
The introduction of a subscription service follows similar moves by social media rivals, such as Snap and Twitter’s revamped subscription service Twitter Blue.
Meta Verified Expands to Saudi Arabia and UAE
Meta, the parent company of Facebook and Instagram, has extended its paid verification service, Meta Verified, to Saudi Arabia and the UAE. This service offers users enhanced account support, including the prestigious blue check, along with exclusive features and increased visibility on the platforms.
Meta Verified UAE
Meta has now introduced its paid verification service for UAE users. This service provides users with advanced account support, such as the prestigious blue checkmark, as well as exclusive features, granting them increased visibility on both platforms.
Subscription Costs
To access Meta Verified, users in Saudi Arabia will have to pay $14.99, while those in the UAE will pay $12.80, as reported by Gulf Business. The subscription requires users to meet specific eligibility criteria, such as meeting activity requirements, being 18 years or older, and providing a government ID matching their Facebook and Instagram information.
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Global Rollout
Meta Verified was initially launched in the US, the UK, Australia, and New Zealand in February, and its expansion to Saudi Arabia and the UAE is part of Meta’s ongoing global rollout strategy.
Revenue Channel for Meta
By introducing a paid subscription service, Meta aims to create a new revenue channel for the company, which previously offered verification services for free on most of its platforms.
Following Social Media Rivals
Meta’s introduction of a subscription service follows a similar trend among social media rivals. For instance, Snap recently launched its own subscription service, and Twitter revamped its subscription service, Twitter Blue, to offer additional features, including the blue check mark.
Catering to Users’ Needs
Meta’s move to offer a paid verification service aligns with its commitment to cater to the needs of creators, businesses, and the wider community, providing value to users of all types.